Care to hazard a guess at South Africa’s most Googled terms 2023? Some won’t surprise you, others will leave you teary-eyed.
A harbinger of where a culture’s headspace is at, South Africa’s most Googled terms 2023 are both insightful, fascinating, sad and just a little weird. Here’s what captured the nation’s attention over the last year.
SOUTH AFRICA’S MOST GOOGLED TERMS 2023
According to Google’s Year in Search, South Africa’s most google terms 2023 show a keenness in celebrity, sporting events and observed days/public holidays. And a few strange questions …
We’re a sport-mad nation, so the rugby and cricket world cups soared to the top of South Africa’s most Google terms 2023. Ergo, the Springboks reigning supreme, with the list of the most popular players making for interesting reading. But there was plenty of interest in Mzansi newsmakers and celebrities in 2023.
Of people that have passed in 2023, rapper and businessman Kiernan Forbes, also known as AKA, topped search lists. As did Costa Titch. Thabo Bester and DJ Cyan Boujee were the most searched individuals, while Barbie was South Africa’s most searched movie.
TOP FIVE TRENDING GOOGLE LISTS IN 2023
| Rank | Holidays | Newsmakers | Passed away | Sports |
| 1. | Father’s Day | Thabo Bester | AKA | Springboks |
| 2. | Mother’s Day | Cyan Boujee | Cost Titch | Siya Kolisi |
| 3. | Eid | Dr. Magudumana | Matthew Perry | Bongi Mbonambi |
| 4. | Rugby World Cup final | Andrew Tate | Tina Turner | Faf de Klerk |
| 5. | Easter 2023 | Derick Hougaard | Derek Watts | Eben Etzebeth |
